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Samsung India to Focus on Large Screen Smartphones

Samsung India to Focus on Large Screen Smartphones

By Press Trust of India | Updated: 19 January 2017 12:24 IST

Highlights

Samsung to focus on display sizes of 5.5-inches and upwards
"Samsung will drive the adoption of large screen devices in India"
Samsung garnered a market share of 46.9 percent last year, Sharma said

Samsung, the leading player in mobile phones in the country, will lay emphasis on large screen displays to accelerate adoption rate for such devices among consumers.

"Samsung will now focus on large screen devices with display sizes of 5.5-inches and upwards. Samsung today has two devices with screen sizes of six inches," Samsung India, VP (Mobile Business) Manu Sharma told reporters on Wednesday.

Launching the Galaxy C9 Pro smartphone in Kolkata, he said worldwide the trend was shifting towards large screen devices and India is no exception.

"Samsung will drive the adoption of large screen devices in India," he said.

For Samsung, the Indian market had been driven by specific innovations which had been made at its R&D centre in the country.

The company had garnered a market share of 46.9 percent last year, Sharma said adding, the prospects for the current year seemed to be better despite demonetisation which had hit consumer spending across the country.

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In November 2016, there had been an initial slowdown but sales picked up in December, he said adding retailers were showing strong adoption for other modes of payments including e-wallets.

Samsung Galaxy C9 Pro

REVIEW
KEY SPECS
NEWS

Design
Display
Software
Performance
Battery Life
Camera
Value for Money

Good
Lots of RAM and storage
Excellent cameras
Good battery life
Big, vibrant screen

Bad
Doesn't run Android 7 yet
No 4K video recording
Outperformed by competitors at this price

Read detailed Samsung Galaxy C9 Pro review

Display 6.00-inch

Processor Qualcomm Snapdragon 653

Front Camera 16-megapixel

Rear Camera 16-megapixel

RAM 6GB

Storage 64GB

Battery Capacity 4000mAh

OS Android 6.0

Resolution 1080x1920 pixels

More Samsung mobiles Samsung mobiles price in India

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